How To Place and Setup AdSense Ads on WordPress in 2023

Last Updated on 9th March 2023 by Ajmer Singh

You know only decent website owners will get AdSense approval. So, first of all, congratulations on your account approval.

Well, if someone is blogging on WordPress, he/she must have an idea to earn money from his/her blogging experiences.

And adding Adsense Ads on your blogs will be the easier and only practical way to get some dollars in your account.

However, these days, Ezoic is getting more popular than AdSense. With Ezoic you can get better earnings than AdSense.

adsense setup process

So, you must have the question of how to place Adsense ads on a WordPress website.

Google AdSense is one of the most popular ad program among publishers.

AdSense is one of the oldest and most trustable program that every publisher dreams of.

It pays on time and its ads are based on content type.

Somehow it takes time to get approved by Google AdSense but once your account is activated, ads will display on your pages. How?

How To Place and Setup Adsense Ads in WordPress?

Setting up Adsense On Your WordPress site is a very much easier process,

and one can easily set it to her/his respective sites to get some Dollars transferred to his/her account.

But you can say that it’s somewhat of a lengthy process.

So, most of the time people get confused about How To Set Adsense Ads On WordPress.

After going through these steps one can see that Adsense Ads have been applied to his website,

and traffic sources of different people will be seeing them while they are surfing through his website.

So, let’s see how you can set Adsense Ads On your WordPress website.

Google gives you the option to select the methods to place Adsense Ads On the WordPress site.

There are two types of methods to set up Google Adsense Ads On a WordPress site.

Types of ads in Google Adsense!

types od ads in google adsense

Manual Ads:

Manual Ads are a somewhat lengthy process.

You need to manually select the type of ads, the unit of the ads, and the length of the ads.

All these are standard designs by Google.

Here, it asks you to name your ads and select the place where you want to place them.

In short, all the procedures we have to do manually.

Auto Ads:

Most of the time it’s irritating to add a single ad at a time, because 90 % of the users don’t know what to place where, and when.

So, Google has made an option called auto ads which allows you to simply write or paste one code to your website.

And ads will be automatically placed on the site.

Nowadays, almost all bloggers are using the auto ads function to set Google Adsense Ads On WordPress sites.

Because it gives ease to access to Adsense, and it’s very much easy for earning money.

Google Adsense Account Setup Process (With Screenshots)

Login to your AdSense account.

On the left side click on ads.

1. Click on Auto ads

adsense auto ads

2. Click on global settings

adsense setup process global settings

3. Enable all of them

(Vignette ads, Anchor ads, Text & display ads, In article ads, In-feed ads, Matched content).

If you don’t want every ad then enable it accordingly.

adsense setup process enable all

adsense settings enable all

Auto ads will automatically display ads on your pages, you don’t need to place codes (as you already set their code between heads during the signup process).

Google will find a place for ads accordingly.

4. Now click on Ad units

adsense setup process ad units

You will see 3 types of ad units.

5. Display ads

adsense setup process display ads

Name your ad unit: like display ads or whatever you want. You can change it later.

Display ad preview: select square, vertical or horizontal according to your needs.

Choose Ad Size: Responsive or fixed (responsive recommended)

Click on create and copy the code.

Create a new widget and paste the code into the text.

{Codes are always used and placed in the texts, in visual you can only write}

Place the widget wherever you want.

My recommended position is in the sidebar.

6. Native In-feed

adsense setup process native infeed

Let Google suggest a style for your page.

Enter your page URL – Scan – Select a content block – done.

Create an ad manually.

Select a template – click next

Fill up the ad unit name

Choose your font, borders, background colours, etc. Resize as you want.

Save and get the code.

Copy the code and paste it manually between your blog posts, wherever you want. (In-text format not on visual one)

7. Native In-article

adsense setup process native inarticle

Again, fill up the ad unit name.

Choose font.

Resize accordingly.

Save and copy the code.

Place it in your blog posts wherever you want.

Do not use widgets for Native In-article and In-feed ads. Place it directly inside your blog posts.

I suggest you not place more than 3 ads because it can slow down your website speed.

Congrats you are done. Now have patience, it will take 15-20 mins to display ads.

If you have an AMP page on your website then enable auto ads for AMP.

FAQs on AdSense ads Placement and Setup!

faqs on adsense setup process

1. What is AdSense, and how does it work on WordPress?

AdSense is a program run by Google that allows website owners to earn money by displaying ads on their site.

To use AdSense on WordPress, you need to sign up for the program and get approved.

Once you’re approved, you can place AdSense code on your site to display ads.

You can do this manually, or by using a plugin like Advanced Ads.

2. Where should I place AdSense ads on my WordPress site?

The placement of AdSense ads on your WordPress site can have a big impact on your earnings.

You want to place ads in areas where they’ll get the most clicks, such as above the fold (i.e., the top of the page that’s visible without scrolling).

However, you also want to make sure that your ads don’t disrupt the user experience, so be sure to test different ad placements to see what works best for your site.

3. How many AdSense ads can I place on my WordPress site?

Google AdSense allows you to place up to three ad units on a page, as well as up to three link units and two search boxes.

However, just because you can place that many ads doesn’t mean you should.

Too many ads can hurt your site’s user experience and actually decrease your earnings.

It’s important to find the right balance and not overdo it with ads.

4. How can I customize the look of my AdSense ads on WordPress?

You can customize the look of your AdSense ads by changing the ad size, color, and font.

This can help the ads blend in better with your site’s design and make them more appealing to users.

You can do this by going to the AdSense dashboard and selecting “Ad Units” or “Display Ads”.

From there, you can choose different ad sizes and customize the colors and fonts to match your site.

adsense ads customization

5. How can I track my AdSense earnings on WordPress?

To track your AdSense earnings on WordPress, you can use the AdSense dashboard, which provides detailed reports on your earnings, ad performance, and more.

You can also use plugins like AdSense Dashboard or Ad Inserter to get more advanced reporting and analytics.

It’s important to track your earnings regularly and make adjustments to your ad placements and settings to optimize your earnings over time.


Getting Google AdSense approval is a different thing and placing ads is a different thing.

You need to place ads properly and in the best places where you will get most of the clicks and impressions, like the top of the page or on the sidebars.

You will get a higher CPC when you target tier 1 countries like US, UK, AUS, etc.

Have questions, ask them in the comments section.