9 Best Affiliate Marketing Websites in 2023 (Pros & Cons)

Last Updated on 12th March 2023 by Ajmer Singh

Affiliate marketing websites run a huge business. Nowadays, you will find plenty of affiliate marketing websites online.

Many professional bloggers who want to make money out of blogging go with affiliate marketing programs.

It is a win-win situation for all parties.

The affiliate marketing websites get their share, the original seller gets their profit from the sale, and bloggers get a commission from the sale. 

Online business and e-commerce is the driving force behind affiliate marketing as the business is growing, as is the demand for affiliate programs. 

Most bloggers rely on income from marketing other company’s products. It works as a passive income.

The affiliate programs or websites act as a link between the affiliate marketers and the original sellers.

They take offers from vendors. Create a directory so that bloggers can find their offers.

They also carry on all the admin duties.

As a blogger, you need to choose the affiliate website as per your niche.

If it doesn’t match your niche, there is no use in promoting the products.

9 Best Affiliate marketing Websites in 2023

Earlier, there were only a few selected affiliate marketing websites.

But now, as everything has become online, you will find many affiliate marketing websites in the market. 

These websites provide equal opportunity for every blogger.

If you are into blogging and want to earn some passive income by marketing other people’s products, this is the best option for you.

1. ShareASale Affiliates

shareasale affiliate website

ShareASale is an affiliate marketing platform that allows merchants to connect with affiliates who can promote their products and services.

It was founded in 2000 and has since become a popular choice for both merchants and affiliates.

It is one of the oldest affiliate marketing websites. It has been in the market for 20+ years. You will find plenty of merchants and products on this site.

You don’t have to worry about getting a product as per your niche because you will definitely find it here. Moreover, you will find more than 4000 merchants on this site.

This site provides various offers like,

Earnings per Click

Average Commission

Reversal Rates

Average Sale Amount

Pros:

  1. Wide range of products and services: ShareASale offers a wide range of products and services from a variety of merchants, so affiliates have plenty of options to choose from.

  2. Easy to use: The platform is easy to use and navigate, making it a good choice for affiliates who are new to the industry.

  3. Reputable merchants: ShareASale only works with reputable merchants, so affiliates can be confident that they are promoting high-quality products and services.

  4. Commission structure: ShareASale offers a variety of commission structures, including pay-per-sale, pay-per-lead, and pay-per-click, giving affiliates the opportunity to earn income in a way that best fits their needs.

  5. Support: ShareASale provides support to both merchants and affiliates, including a dedicated account manager and a variety of resources to help affiliates succeed.

Cons:

  1. Competition: Because ShareASale is a popular platform, there may be a lot of competition among affiliates for the same products and services.

  2. Low commissions: Some merchants may offer low commissions, which can make it difficult for affiliates to earn a good income.

  3. Payment issues: There have been some reports of payment issues with ShareASale, with affiliates experiencing delays or problems receiving their commissions.

  4. Lack of innovation: Some affiliates may find that the platform lacks innovation compared to other, newer affiliate programs.

2. Flexoffers

flex offers

FlexOffers is a performance-based affiliate marketing network that connects advertisers and publishers.

Advertisers can use FlexOffers to promote their products and services, while publishers can use FlexOffers to monetize their websites and social media channels by promoting the products and services of FlexOffers’ advertisers.

They will pay your commission quickly. It has been in the industry for more than ten years. 

They provide different types of tools. They have thousands of programs. You can choose from any of these programs as per your niche.

It is a perfect platform for bloggers to market various brands. You can easily choose the program as they sort into sub-categories.

Apart from offering other programs, they run their own program as well.

So if you are already an affiliate with Flexoffers and refer someone else, you will get a commission. 

Pros:

  1. Wide range of advertisers: FlexOffers has a large network of advertisers across various industries, so there is a good chance that you will be able to find products and services to promote that are relevant to your audience.

  2. Competitive commission rates: FlexOffers offers competitive commission rates for its affiliates, which means you can earn a good amount of money by promoting the products and services of its advertisers.

  3. Detailed tracking and reporting: FlexOffers provides detailed tracking and reporting tools to its affiliates, which makes it easy to track your performance and optimize your campaigns.

  4. Multiple payment options: FlexOffers offers multiple payment options to its affiliates, including direct deposit, check, and wire transfer.

  5. Dedicated support: FlexOffers has a dedicated support team that is available to help affiliates with any questions or issues they may have.

Cons:

  1. Approval process: FlexOffers has an approval process for affiliates, which means you may not be accepted into the program if your website or social media channels do not meet their standards.

  2. Cookie duration: The cookie duration for FlexOffers is only 30 days, which means that you only have 30 days to earn a commission from a customer’s purchase after they click on your affiliate link. This may be a shorter duration compared to other affiliate programs.

  3. Limited international coverage: FlexOffers has limited international coverage, so it may not be available to affiliates in certain countries.

3. CJ Affiliate

cj affiliate

CJ Affiliate (formerly Commission Junction) is a leading global affiliate marketing network that helps companies connect with affiliates and partners to increase sales and revenue.

It is a well-known affiliate website. Earlier it went by the name Commission Junction. There are many retailers on this website.

They offer different sizes of the ad so that you can choose the one for your blog.

It is more like a one-stop shop. You will find everything on this site.

You can easily compare various offers on this site. They place a tracking code on your blog.

This way, you will be able to promote multiple products at once. 

Pros:

  1. Wide range of advertisers: CJ Affiliate works with a wide range of advertisers in various industries, so you have many options to choose from.

  2. Trusted by top brands: CJ Affiliate is trusted by top brands such as Target, Macy’s, and eBay, which can lend credibility to your business.

  3. Advanced tracking and reporting: CJ Affiliate offers advanced tracking and reporting tools to help you understand the performance of your affiliate marketing campaigns.

  4. Reliable payment: CJ Affiliate has a reliable payment system in place, ensuring that affiliates get paid on time.

Cons:

  1. Competition: As a popular affiliate network, CJ Affiliate may have a lot of competition among affiliates looking to promote the same products or services.

  2. Commission caps: Some advertisers may have caps on the amount of commission that affiliates can earn, which can limit your potential earnings.

  3. Cost: CJ Affiliate charges a fee for its services, which may not be feasible for small businesses or individuals with limited budgets.

4. Amazon Associates

amazon associates

The Amazon Associates program is a way for website owners and bloggers to earn commissions by placing links to Amazon products on their sites.

When a visitor clicks on the link and makes a purchase, the website owner earns a commission.

Amazon is a very popular name in the online world. One can say that it is the King of e-commerce.

You will find millions of products on Amazon. They support a variety of niches. 

You will get anything you want from Amazon. They have a huge network of vendors.

It is good for beginners because you can easily find something from your niche to promote.

Pros:

  1. Easy to join: Anyone with a website or blog can join the program and start earning commissions.
  2. Wide range of products: Amazon has a vast selection of products in many different categories, so it’s easy to find products that will appeal to your audience.
  3. High conversion rates: Amazon is a trusted and well-known brand, which can lead to higher conversion rates for your links.
  4. Good tracking system: Amazon provides detailed reports on your earnings and referral activity.

Cons: 

  1. Low commission rates: The commission rates for the Amazon Associates program are generally lower than other affiliate programs.
  2. No control over pricing: Amazon can change the prices of its products at any time, which can affect the amount of commission you earn.
  3. Limited creative control: As an Amazon Associate, you are only allowed to use pre-approved banners and text links on your site.
  4. Limited cookie duration: The cookie duration for the Amazon Associates program is just 24 hours, which means that if a visitor clicks on your link but doesn’t make a purchase until later, you won’t receive a commission.

5. eBay Partners

ebay partners

eBay Partner Network (ePN) is eBay’s affiliate marketing program. It allows website owners and bloggers to earn a commission on eBay items they promote.

When a user clicks on an ePN link and makes a purchase on eBay, the website owner earns a percentage of the sale.

It is a user-based website. You can list anything you won’t sell on eBay. They also offer affiliate marketing services.

You can find various listings on eBay and market them on your site.

You can use eBay’s Partner Network to do it. In return, you will get paid for it.

Pros:

  1. High earning potential: ePN offers competitive commission rates and a wide range of products to promote, which means there is potential to earn a lot of money through the program.

  2. Easy to join: ePN is open to any website owner or blogger, and the application process is simple and straightforward.

  3. Good tracking and reporting: ePN provides detailed tracking and reporting tools to help affiliates monitor the performance of their campaigns and optimize their efforts.

  4. Support and resources: ePN offers a variety of resources and support to help affiliates succeed, including a knowledge base, webinars, and account managers.

Cons:

  1. Low conversion rates: Some affiliates report low conversion rates when promoting eBay products, which can make it difficult to earn a significant income through the program.

  2. Limited control over the products you promote: As an affiliate, you don’t have control over the products that are available to promote, which can limit your ability to tailor your campaigns to specific niches or interests.

  3. Short cookie duration: ePN uses a short cookie duration of just 24 hours, which means that if a user clicks on an affiliate link but doesn’t make a purchase until after the cookie has expired, the affiliate won’t receive a commission.

6. Shopify Affiliate Program

shopify affiliate

Shopify is a popular e-commerce platform that allows individuals and businesses to create an online store to sell their products.

Shopify also offers an affiliate program that allows affiliates to earn a commission by promoting Shopify’s products and services.

Most bloggers rely on Shopify for earning passive income. It is the biggest e-commerce website.

There are various online retailers who want to place their ads. It pays well in terms of commission. You can also refer it to a friend. 

Pros:

  1. High commission rate: Shopify affiliates can earn a commission of up to $2,000 for each referral that signs up for a Shopify plan. This is a high commission rate compared to other affiliate programs.

  2. Wide range of marketing materials: Shopify provides affiliates with a wide range of marketing materials, including banners, links, and promotional content, to help them promote the platform.

  3. Reliable tracking: Shopify has a reliable tracking system that ensures affiliates get credit for their referrals.

  4. Support for affiliates: Shopify offers support to affiliates through its affiliate team, who are available to answer questions and provide assistance.

Cons:

  1. High qualification threshold: To join the Shopify affiliate program, affiliates must have a website with a significant amount of traffic. This may be a barrier for small or new affiliates.

  2. Strict terms of service: Shopify has strict terms of service that affiliates must follow, including rules around how they can promote the platform.

  3. Limited international availability: The Shopify affiliate program is currently only available in a limited number of countries.

7. Rakuten Marketing Affiliates

rakuten marketing affiliates

Rakuten Affiliate is a performance-based marketing platform that allows businesses to promote their products and services and earn commissions on sales or leads.

It is a popular online store. You will get everything from electronic products to basic food supplies and pet products.

They help bloggers to earn money by promoting their products online. You can choose from a variety of products.

Pros:

  1. Wide range of products and services: Rakuten Affiliate offers a wide range of products and services from various retailers and brands, giving affiliates plenty of options to choose from.

  2. Trusted brand: Rakuten is a well-known and trusted brand, which can help to increase the credibility of the products and services being promoted.

  3. Advanced tracking: Rakuten Affiliate provides advanced tracking and reporting tools to help affiliates track the performance of their campaigns and optimize their efforts.

  4. Support and resources: Rakuten Affiliate provides affiliates with a range of support and resources, including training materials, best practices, and customer support, to help them succeed.

Cons:

  1. Competition: As with any affiliate program, there may be a lot of competition for the best-performing products and services, which can make it difficult for affiliates to stand out and earn a good income.

  2. Limited control: As an affiliate, you are promoting someone else’s products or services and do not have control over the pricing or other aspects of the products.

  3. Payment terms: Rakuten Affiliate has a minimum payment threshold, which means affiliates must reach a certain amount in commissions before they can receive a payout. This can take some time, depending on the performance of the affiliate’s campaigns.

  4. Commission cuts: Rakuten Affiliate has been known to cut commissions on certain products or categories without prior notice, which can be frustrating for affiliates who have been promoting those products.

8. Clickbank

clickbank

ClickBank is an online platform that allows individuals or companies to promote and sell digital products.

As a ClickBank affiliate, you can earn a commission by promoting and selling these products to others.

It is more or less like ShareASale. This website is very diverse.

You will find various merchants on this site. So it is pretty easy to find the product you would like to promote.

Pros:

  1. Wide range of products: ClickBank offers a wide range of digital products in various categories, including health, fitness, personal development, and business. This means you have a lot of options to choose from and can find products that align with your interests or audience.

  2. High commissions: Some ClickBank products offer commissions as high as 75% of the sale price. This means you can potentially earn a significant amount of money for each sale you make.

  3. Reliable tracking and payment: ClickBank has a reliable tracking system that accurately records your sales and commissions. They also have a reputation for timely payment of commissions to affiliates.

  4. Marketing tools and resources: ClickBank provides affiliates with marketing tools and resources to help them promote products, such as banners, emails, and social media posts.

Cons:

  1. Competition: There may be a lot of competition among affiliates for the same products, which can make it difficult to stand out and make sales.

  2. Quality of products: Some ClickBank products may be of lower quality, which can lead to customer complaints and refunds. This can impact your reputation and the amount of commissions you earn.

  3. Lack of control: As an affiliate, you have no control over the price or features of the products you are promoting. If the product creator changes the price or removes the product from the market, it can impact your ability to make sales and earn commissions.

  4. Limited customer support: As an affiliate, you are not directly responsible for customer support. However, if a customer has a problem with a product you promoted, it can still reflect poorly on you and impact your reputation.

9. Bluehost Affiliate Program

bluehost affiliate program

Bluehost is a web hosting company that offers an affiliate program to allow individuals and organizations to earn commissions by promoting Bluehost products.

It is a WordPress host. They host WordPress sites online. Moreover, they offer services at an affordable rate.

They also have a strong customer support team. You can partner with them to promote products and services and earn money in return.

Pros:

  1. High commissions: Bluehost offers a tiered commission structure, with affiliates earning up to $65 for each sale.
  2. Wide range of products: In addition to web hosting, Bluehost also offers domains, website builders, and other related products, providing affiliates with a range of options to promote.
  3. Good reputation: Bluehost is a well-established company with a good reputation in the web hosting industry, which can be helpful for affiliates looking to promote its products.

Cons:

  • Strict terms: Bluehost has strict terms and conditions for its affiliate program, which can be difficult to navigate. For example, affiliates are not allowed to use paid search or other forms of paid advertising to promote Bluehost products.
  • Cookie duration: While a long cookie duration (the length of time a referral link remains active) can be beneficial for affiliates, Bluehost’s cookie duration is relatively short at just 30 days. This means affiliates have a limited time to refer a customer and earn a commission.
  • Limited resources: Bluehost does not offer many resources for affiliates, such as banner ads or marketing materials. This can make it difficult for affiliates to effectively promote Bluehost products.

Tips for affiliate marketers!

A website is not mandatory for affiliate promotions but having a website is best to reach a wider audience.

Just remember a few things before starting a blog or website,

  1. Choose your host carefully – Our recommendation is Cloudways (best performance) or Bluehost (cheap option)
  2. Select a theme that is well-coded, speedy and provides updates regularly – Our recommendation is Themify themes
  3. Create a perfect landing page.

Different types of affiliate marketing programs!

Affiliate marketing is a program in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.

In all types of Affiliate Marketing Programs, both parties have to work together closely in order for it to succeed.

Affiliate marketing comes in many forms, sometimes the affiliate is paid a flat fee for each customer or sale referred,

and other times they are paid a percentage of whatever has been sold from their referral.

The four main types of affiliate marketing programs are Pay-Per-Click (PPC), Pay-Per-Lead (PPL), Pay-Per-Sale (PPS) and Cost per Action (CPA).

types of affiliate marketing programs

Pay-per-click (PPC)

This is one of the most common types of affiliate marketing programs.

With this type of program, affiliates earn a commission for each click on a link or banner posted on their website which is linked to an advertiser’s website.

Many companies make use of this technology and it is becoming more popular by the day,

as more people use the internet for shopping and reading reviews about what they are looking to buy.

Pay-per-lead (PPL)

This is another common type of affiliate marketing program which is used by many different types of advertisers.

An advertiser will pay an affiliate a certain amount for each lead.

Which is defined as someone submitting their name, email address and phone number into a form on the affiliate’s website.

Pay-per-sale (PPS)

This type of program is also known as revenue sharing or residual commission.

A company that runs this type of affiliate marketing program will pay an affiliate a percentage of the total sales generated by customers they referred to buy something from their site.

To find out how much an affiliate will earn for each sale, the earnings are typically calculated as a multiple of what is known as the ‘first-tier commission’.

For example, if an affiliate placed an advertisement that brought in 10 sales, their first tier might have earned them $40.

If they were running a first-tier PPS program their next tier commissions would be 2% on sales which brought in $800.

Cost per Action (CPA)

This type of affiliate marketing program is used by some companies who are looking to gain traffic quickly without having to pay for it up-front.

The advertiser will set a maximum amount they are willing to spend on acquiring new customers through affiliates marketing efforts, this is known as the Cost per Action (CPA).

They will pay the affiliate only when the affiliate has successfully brought them a new customer.

Conclusion

In conclusion, affiliate marketing can be a lucrative and effective way to monetize a website or blog.

There are many affiliate marketing websites available to help connect marketers with relevant products and services.

The affiliate marketing websites discussed in this article have their own unique features and advantages, and selecting the right one for your business will depend on your specific needs and goals.

By carefully evaluating your options and testing out different platforms, you can find the best affiliate marketing website for your business and start earning commissions for your marketing efforts.

If you are into blogging and want to monetize your site, you can partner with any of these sites to start making money.