Strategies to Increase Your Google Crawl Rate – Easy Tips and Effective Ways

Estimated reading time: 6 minutes

Last updated on March 26th, 2024 at 07:08 am

Do you want to know “How to Increase your Google Crawl Rate”?

Did you know that Google sends out little robots called crawlers to explore and understand what’s on websites?

Well, the more they crawl your site, the better chance you have of showing up in search results.

So, increasing Google’s crawl rate is like making sure your site is on the top of their “to-visit” list.

Here’s a quick stat – websites with frequent updates get crawled 434% more than those that don’t.

It’s like telling Google, “Hey, there’s always something new and interesting here, so check us out often!”

And get this – around 91% of web pages get no organic traffic from Google because they’re not crawled or indexed.

So, if your site isn’t getting crawled enough, it’s like being in a quiet corner of the internet where nobody can find you.

Stick around, and I’ll talk about some cool ways to make Google visit your website more often!

10+ Tips to Increase Your Google Crawl Rate

how to increase google crawl rate

1. Optimize Your Website’s Loading Speed

Think of your website like a race car.

If it’s slow off the starting line, it might not even finish the race. Well, websites are similar.

Did you know that if your site takes more than 3 seconds to load, 40% of people will leave?

Speeding up your site ensures that Google can quickly crawl through its pages, improving your chances of showing up in search results.

2. Create a Sitemap for Easy Navigation

Imagine your website is a big city, and Google is trying to find its way through the streets.

A sitemap is like a detailed map that guides Google around, helping it find all the important places.

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Websites with a sitemap are crawled more efficiently.

In fact, 78% of websites with a sitemap get better search engine rankings.

3. Prioritize Mobile Friendliness

Think about how often you use your phone to search for things. Well, most people do the same.

Google loves websites that are mobile-friendly because it wants to give users a good experience.

About 61% of users are unlikely to return to a mobile site they had trouble accessing, so making your site mobile-friendly not only helps with crawling but also keeps visitors happy.

4. Produce High-Quality, Relevant Content

Imagine your website is a bookstore, and each page is like a book.

Would you visit a bookstore with boring or confusing books? Probably not.

Google thinks the same way.

Producing high-quality content is like filling your bookstore with interesting, helpful, and well-written books.

Fun fact: Websites that publish quality content get 67% more leads than those that don’t.

5. Utilize Proper Heading Tags

Think of your website as a well-organized bookshelf.

Each section has a clear label, making it easy for readers to find what they’re looking for.

Heading tags do the same for your website.

They help Google understand the structure of your content.

Did you know that pages with proper heading tags can have a 37% higher chance of ranking well in search results?

It’s like giving your website a clear and organized table of contents.

6. Enhance Meta Tags for Search Visibility

Imagine your website is a movie, and meta tags are the trailers that give a sneak peek to the audience (Google and users).

If your trailer is captivating, more people will want to watch the movie.

Meta tags work similarly for your website.

They provide a brief summary of what your page is about.

Fun fact: Optimizing meta tags can increase click-through rates by up to 30%, making your website more visible and enticing to both Google and users.

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7. Fix and Avoid Broken Links

Imagine your website is a network of roads, and broken links are like potholes.

If someone is driving through your site and hits a pothole, they might turn back.

Broken links work the same way for website visitors.

If they encounter broken links, they might leave. Google doesn’t like broken roads either.

It can impact how often your site is crawled.

Fixing and avoiding broken links is crucial.

Did you know that websites with broken links can lose up to 60% of potential customers?

8. Ensure a Clean URL Structure

Think of your website’s URL structure as street signs.

If the signs are clear, people (and Google) can navigate your city (website) easily.

A clean URL structure is like having well-labelled streets.

It helps Google understand your site better.

Fun fact: Google prefers easy-to-read URLs.

Websites with clean URL structures tend to rank higher.

In fact, pages with keyword-rich URLs have a 45% higher click-through rate.

9. Leverage Google Search Console Tools

Imagine Google Search Console as your website’s superhero sidekick, helping it fight off issues and improve its performance.

With tools like a superhero utility belt, Google Search Console provides insights into how Google sees your site.

Using these tools is like having X-ray vision to diagnose and fix any problems.

Over 94% of websites that rank in the top 10 positions on Google use Google Search Console tools.

It’s like having a trusted companion to ensure your website is in top-notch shape!

10. Regularly Update Your Content

Think of your website like a garden.

If you don’t tend to it regularly, the plants might wither. Your website’s content is similar.

Updating it is like giving your garden a fresh bloom.

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Did you know that websites that update their content regularly can see a 106% increase in traffic?

It’s like keeping your online garden vibrant and attractive to both users and search engines.

11. Monitor and Improve Server Performance

Imagine your website’s server as the engine of a car.

If the engine is slow or unreliable, the car won’t run smoothly.

Similarly, if your server isn’t performing well, your website might face downtime or slow loading times.

Did you know that a one-second delay in page load time can lead to a 7% reduction in conversions?

Monitoring and improving server performance is like ensuring your website’s engine runs efficiently, providing a better experience for both users and search engines.

12. Foster Backlinks from Authority Sites

Think of backlinks like recommendations from well-respected experts.

If these experts vouch for your website, it gains credibility.

It’s like getting a nod of approval from the cool kids.

Websites with backlinks from authority sites tend to rank higher on Google.

Did you know that the number of domains linking to a page correlates with higher search engine rankings?

Fostering backlinks from authority sites is like building a network of influential allies for your website.

Wrapping Up – How to Increase Your Google Crawl Rate

If you want Google to notice and show your website in search results, you need to help it understand your content better.

Follow the tips I discussed, like organizing your site well, creating good content, and using sitemaps.

These things make Google visit your site more often.

Keep updating your website regularly and pay attention to what people are searching for.

This way, you’ll improve your chances of showing up higher in search results, bringing in more visitors to your site.