Most Common and Most Used Schema Structured Markup Tags in SEO

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Last updated on March 26th, 2024 at 07:24 am

Do you want to know the “Most Used Schema Markups in SEO”?

Imagine you’re writing a recipe, and you want to highlight the ingredients, cooking time, and serving size so that people can easily understand it.

Schema markup is a bit like adding labels to your content so search engines can understand it better.

It helps search engines like Google display your website’s information in a more organized and attractive way in search results.

Did you know that websites with schema markup can get 30% more clicks?

It’s like giving your website a little boost to stand out in the crowd!

10 Most Used Schema Markups in SEO

most common schema markups

1. Article

This is like telling Google, “Hey, this piece of content is an article!” It helps Google understand the type of content you’re sharing.

Did you know that using schema markup for articles can increase your chances of appearing in rich results by up to 36%?

2. Review

Picture leaving a review for a restaurant online. With schema markup for reviews, you’re essentially doing the same for your content.

You’re giving it a rating and sharing your thoughts.

Websites with review schema markup can see a 35% increase in click-through rates.

3. Product

Think of schema markup for products as labelling each item on a supermarket shelf with clear information.

It tells search engines what you’re selling and key details like price and availability.

Websites using product schema markup can see a 30% boost in click-through rates.

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4. FAQ

Imagine you’re reading a manual with frequently asked questions about a new gadget.

With schema markup for FAQs, you’re organizing your content in a similar way, making it easy for search engines to understand and display your answers directly in search results.

Implementing FAQ schema markup can result in a 2x increase in organic traffic.

5. Local Business

If you have a brick-and-mortar store, local business schema markup is like putting up a big sign outside, making it easy for people to find you.

It includes important details like your address, phone number, and business hours.

Websites using local business schema markup can see a 14% increase in search result clicks.

6. Recipe

Schema markup for recipes is like adding a secret ingredient to your dish that makes it stand out in the recipe book of search results.

It provides details like ingredients, cooking time, and nutritional information, making it easier for search engines to serve up your recipe to hungry users.

Websites using recipe schema markup can see a 30% increase in traffic from recipe-related searches.

7. Event

Think of event schema markup as sending out fancy invitations to search engines for your upcoming party or gathering.

It includes details like date, time, location, and even ticket information, helping your event get noticed by potential attendees.

Websites using event schema markup can experience a 33% increase in clicks.

8. Video

Schema markup for videos is like giving your video a VIP pass to the top of search results.

It provides important details like title, description, and thumbnail image, making your video more enticing for viewers to click on.

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Websites using video schema markup can see a 41% increase in video views.

9. Organization

Schema markup for organizations is like creating a digital business card that tells search engines everything they need to know about your company.

It includes details like your name, logo, contact information, and social media profiles, making it easier for users to find and trust your organization online.

Websites using organization schema markup can see a 42% increase in click-through rates.

10. Breadcrumb

Imagine leaving a trail of breadcrumbs in the forest to find your way back.

Breadcrumb schema markup does something similar for your website, providing a navigational trail for both users and search engines to follow.

It shows the hierarchy of your website’s pages, making it easier for users to explore and for search engines to understand the structure of your site.

Websites using breadcrumb schema markup can see a 30% increase in organic search traffic.

Wrapping Up – Most Used Schema Markups in SEO

Schema markup is like giving search engines special instructions about the content on your website.

By using Schema, you make it easier for search engines to understand what your website is about, which can help it show up higher in search results.

Common types of Schema include marking up products, recipes, events, and reviews.

This extra information not only boosts your site’s visibility but also makes it more helpful and relevant for people searching online.

As search engines keep getting smarter, using Schema markup will continue to be important for making your website stand out and attract more visitors.

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